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  • evo2b solution

    Architecture and Visual Design

  • CLIENT

    Imec

  • local

    Santa Cruz do Sul, RS

  • year

    2019

Clustering project of the chain's stores into Prime, Simple and Pop, encompassing a complete architecture and design project for each type of store proposed, seeking brand standardization.

Renovation project in an existing building with 997m² of sales hall. The Simple store concept was applied, using gondolas and decorative elements in black, highlighting the bright colors that demarcate the sectors, facilitating the user experience. Specific furniture and ambience were developed for the store, maintaining the visual standard. The lighting project developed by architect Sandra Thomé was managed by the architecture team, ensuring the final compatibility of the projects.

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